solutions across paid, owned and earned channels.
* The role is to increase the market share through the design and implementation of an aggressive marketing plan based on thorough analysis and evaluation of the market.
* The position will manage all aspects of current and future digital marketing and media, including the web site, search engine optimization, digital advertising, social marketing and email marketing.
* Performance Marketing Media Buying and Customer Acquisition on all digital channels Facebook, SEM, Display Advertising, Affiliates, Re marketing and Email.
* Explore new acquisition funnels across platforms, devices and content to reduce cost per lead and overall cost per acquisition.
* Own the data analysis, reporting and dash boarding for the vertical and continuously optimize the marketing spends.
* Have a thorough knowledge of search ranking factors and critical updates.
* SEM Strategy, Planning and Execution.
* Keywords research (Negative keywords implementation) Plan & execute digital strategies acrossvarious channels like SEO, SEM, Display, Social, Affiliates, Content partnerships with a clear focus on maximizing online visibility with increased traffic and conversions.
Salary: Not Disclosed by Recruiter
Employment Type:Permanent Job, Full Time
Desired Candidate Profile
UG:B.Tech/B.E. - Any Specialization, Other Specialization, Diploma - Graphic/ Web Designing, Other Graduate
PG:Post Graduation Not Required